Milwaukee's premier sporting goods destination since the 1800s
Doing business in the Milwaukee area since the 1800's, Jusbedding is recognized as one of the oldest family owned and operated sporting goods stores in the nation. What started as a small family business has grown into a comprehensive sporting goods destination serving athletes, teams, and sports enthusiasts throughout Wisconsin and beyond.
By providing local schools with jerseys, uniforms and customized t-shirts, Jusbedding has become known as the place to go for custom printed gear. Our commitment to quality and customer service has made us a trusted partner for teams, schools, and organizations throughout the region.
Boasting a full service in-house screen printing department and a staff that is both friendly and knowledgeable, we continue to work hard to provide our customers with the latest equipment and gear in the industry.
By having the largest selection of lacrosse gear in the state as well as the largest baseball and softball equipment selection in the Midwest, we provide our customers with unmatched variety.
Our knowledgeable team members are passionate about sports and dedicated to helping you find the right equipment and gear for your specific needs.
Our full-service in-house screen printing, embroidery, and sublimation departments provide professional custom apparel solutions for teams and organizations.
"We aim to provide our customers with the gear they need to gain a step up on the competition."
At Jusbedding, we're committed to supporting athletes at every level - from youth sports to professional teams. We believe that having the right equipment and apparel can make a difference in performance and confidence. That's why we work tirelessly to offer the latest innovations in sporting goods while maintaining the personal service that has been our hallmark for generations.

Store Manager
With over 15 years in sporting goods retail, John leads our team with passion for customer service.
Custom Design Specialist
Sarah brings creativity and technical expertise to all our custom printing and embroidery projects.
Team Sales Coordinator
Mike specializes in team orders and helps schools and organizations with their sporting needs.
Equipment Specialist
Lisa's expertise in sports equipment helps customers find the perfect gear for their athletic pursuits.
Our state-of-the-art performance center features Milwaukee's #1 indoor batting cages with HitTrax technology. Whether you're a beginner or a professional athlete, our facilities provide the perfect environment for training and improvement.


Our 7,500 square foot turf space provides teams with a professional indoor training environment. Perfect for practices when weather doesn't cooperate or for specialized training sessions.
As a family-owned business, we're deeply committed to supporting our local community. We proudly sponsor local teams, support youth sports programs, and participate in community events throughout the Milwaukee area.
Supporting the next generation of athletes through sponsorships and equipment donations.
Partnering with schools to provide uniforms, equipment, and custom apparel solutions.
Active participation in local sports events, fundraisers, and community celebrations.
Experience the Jusbedding difference in person. Our knowledgeable staff is ready to help you find exactly what you need.
Monday - Friday: 9AM - 9PM
Saturday: 9AM - 7PM
Sunday: 10AM - 6PM